The 7th edition of the International Tourism Mart, an annual event organised in the North Eastern region, will commence tomorrow in Agartala, Tripura. The event is held with the objective of highlighting the tourism potential of the region in the domestic and international markets.
The event will be organised by the Ministry of Tourism, Government of India, in association with the Department of Tourism, Government of Tripura and the North Eastern States. It will be held at the Pragna Bhawan, and will be inaugurated by the Governor of Tripura, Prof. Kaptan Singh Solanki, in the presence of Union Minister for Tourism, K.J Alphons, Chief Minister of Tripura , Biplab Kumar Deb, Union Tourism Secretary Rashmi Verma and other dignitaries from Central Ministries and North Eastern States.
It brings together the tourism business fraternity and entrepreneurs from the eight North Eastern States. The event has been planned and scheduled to facilitate interaction between buyers, sellers, media, Government agencies and other stakeholders.
The ITM will see wide participation of International buyers and media delegates from countries around the world and from different regions of the country. They will be engaging in business-to-business meetings with sellers from the North Eastern Region.
A total of 41 foreign delegates from 18 countries namely Australia, Canada, China, France, Indonesia, Japan, Kenya, Malaysia, Myanmar, Netherlands, New Zealand, Russia, South Africa, South Korea, Spain, Thailand, UAE and USA will be in Tripura for the Mart. These include 23 Tour Operators & Travel Agents and 18 Media Representatives, Journalists, Travel Writers and Bloggers. Besides the foreign delegates, 26 domestic Tour Operators from other parts of the country and 78 sellers from the North Eastern States will participate in the Mart. Representatives of State Tourism Departments of these North East States will also be present to showcase their tourism destinations and to interact with the delegates.
In addition to the business interactions between the Tour Operators, the three-day event also includes presentations by state governments of the region on their tourism potential, panel discussion, cultural evenings, sightseeing visits to local attractions in and around Agartala and a press meet on 23rd November 2018. An exhibition by State Tourism Departments from the North Eastern States including display of beautiful handicrafts and handlooms is also being organized, to show case the tourism products of respective participating States.
Post-mart familiarisation tours to the North Eastern states have been arranged for the international delegates to create awareness about the rich and varied tourism products of the North Eastern region and to give them a first-hand experience of the destination.
The International Tourism Marts are organised in the North Eastern States on rotation basis. The earlier editions of this mart have been held in Guwahati, Tawang, Shillong, Gangtok and Imphal.
