Travel companies can put themselves forward to be included on the 2024 consumer-facing voting form.
This year there are 82 award categories, covering a comprehensive range of leisure travel experiences and services.
In the interests of fairness, 46 of the categories are graded by company size.
New this year are travel advertising awards for Favourite Company for TV, Radio, Print and Online ads.
Building on the successful reintroduction last year of the airline and airport awards, 2024 will see awards recognising the Best Airlines for Long-Haul, Low Cost, Economy and Business Travel services.
Awards for the Best Airport Retailer for Consumer Goods and Food & Beverages are also back.
Entering the BTAs is easy, and details can be found under the nomination application tab on the BTA website.
The winners are determined purely by the consumer, with voting once again promoted by BTA media partner Reach plc across their national and larger regional newspapers, both print and online.
These include The Mirror and Express titles.
Anyone who has subscribed on the BTA consumer database (over 400K people) will also be encouraged to place their vote when voting commences in June.
BTA director of events and partnerships, Lorraine Barnes Burton, said: “To win a British Travel Award is an accolade, as illustrated by the number of travel companies proudly showing off their successes in their marketing collateral. “
In 2023 a record 1.6 million were cast by almost half a million consumers.
Once companies are confirmed as entrants, they will receive, in advance of voting in June, the BTA ‘Nominee 2024 logo and their unique “one-click-to-vote” BTA button to lobby their own customers.
The British Travel Awards is supported by loyal sponsors from inside and outside the travel industry and this year TUI is welcomed as a first-time sponsor.
Tags: British Travel Awards
