SAN FRANCISCO – With travel continuing to return in 2022, VacationRenter has accelerated its core goal of simplifying today’s research-and-booking experience for travelers everywhere. Having more than 30 million users across the globe, VacationRenter continues to grow and evolve the platform, both stateside and internationally. VacationRenter’s current momentum parallels efforts to both simplify and personalize the user experience while selectively adding inventory through sustained and new partnerships.
“Researching and booking vacation rentals can be frustrating and time-consuming. Our platform helps make the experience easier,” says CEO Heath Hammett. “We are always working on making our site better. Our latest upgrades focus on improving the user experience for our international customers, as well as giving all customers more information and tools to quickly find the perfect rental.”
To better serve travelers in 2022 and beyond, VacationRenter has incorporated the following key enhancements and partnerships into its platform:
Customer-Forward Improvements
Fine-tuned filters and enhanced speed play a big part in streamlining the process of finding the perfect vacation rental. VacationRenter takes those improvements a step further, delivering priority updates, such as showing that a particular destination’s properties may be close to being sold out during the customer’s chosen travel dates.
For those joining the rapidly growing number of VacationRenter email subscribers, the company delivers price alerts, so users don’t miss out on great deals.
The re-envisioned homepage offers:
- Personalized travel inspiration
- Upgraded search and usability
- A faster and more user-friendly design
New and Expanded Inventory
Interhome is the latest addition in a succession of VacationRenter’s diverse and robust partnerships. The Swiss-based rental site offers more than 30,000 vacation rentals in Europe and the U.S. These homes and apartments augment rentals at in-demand travel destinations, such as Myrtle Beach, SC and Madrid, Spain.
Additionally, VacationRenter’s partnership with Plum Guide has expanded, which will allow customers to more easily research Plum Guide’s high-quality homes across the U.S. and Europe.
Internationalization
VacationRenter’s top priority in 2021 was expanding services outside of the U.S. market, finding tremendous success, and growing international bookings by over 250%. To better meet the needs of global travelers, the company launched full site translations in — German, French, Spanish, Italian, Portuguese, and Polish. In addition, VacationRenter has enhanced key information for almost 6,000 locations around the world including FAQs and details on must-see attractions.
Up-to-Date Traveler Resources
VacationRenter’s new Traveler Resource Center gives travelers timely, destination, and even property-specific information, including the latest on COVID-related restrictions and guidelines.
Similarly, the new VacationRenter's Travel Trends page illustrates booking trends such as the most popular U.S. and international destinations and average nightly prices. In addition to providing travel inspiration and trends for potential guests, this data offers insight into traveler behaviors for those in the travel industry such as travel reporters, homeowners, and property managers.
“Seeing the continued resurgence in our customers’ researching and booking new trips keeps us motivated to make finding the perfect rental as easy as possible,” Hammett explains.
VacationRenter data reflects a rebound in the travel industry. According to company data, travel is making a comeback for both domestic and international - albeit, with U.S. travelers seven times more likely to resume travel at home, and global travelers four times more likely to travel outside the United States.
Building on a solid foundation of resources and fine-tuned filters, 2022 will be a year of simplifying and localizing the user experience, while growing a diverse, expansive, global inventory of vacation rentals.
Tags: VacationRenter