The
Hoteliers European Marketplace 2014 returns to Paris on Monday 17th
February 2014 at the Hotel New York, Disneyland® Paris
In
February 2014, ETOA will bring the Hoteliers European Marketplace
workshop (HEM) to Paris for the first time in eighteen years. HEM
is ETOA’s only B2B workshop focussed on a specific sector within
the industry, bringing accommodation buyers (from wholesalers to tour
operators and online intermediaries) directly to the table with
hoteliers from across Europe.
HEM
provides an opportunity for professional buyers to meet with global
brands and independent hotels alike. Previous HEM workshops
have been attended by representatives on the accommodation side from
major chains such as Accor, Best Western, Carlson Rezidor, Crowne
Plaza, Holiday Inn, Marriott, Starwood and Wyndham. Buyers have
included Cox and Kings, Globus, Hostelbookers.com, Kuoni, Miki Travel
and Shearings Holidays.
HEM
2014 will follow the highly productive B2B appointment format common
to all ETOA workshops. Each delegate is guaranteed a minimum of
fifteen appointments and up thirty-two in one day. HEM 2013
attained an 85% satisfaction score from both buyers and hoteliers,
Kate Sawbridge from Alfa Travel said the workshop was ‘a
fantastic contracting opportunity - a day could not have been better
spent in terms of productivity’.
The
workshop itself will take place on Monday 17th February at
Disneyland’s Hotel New York®. Buyers attending the workshop
will be hosted and invited to enjoy a programme of fam trips and
social events during the preceding weekend, organised by the Paris
Ile-de-France Tourist Board, both at Disneyland Paris® and in the
centre of the city. Hoteliers will benefit from preferential
accommodation rates.
François
Navarro, Director of Communications at the Paris Ile-de-France
Tourist Board said: ‘The Paris Region Tourist Board is proud to
welcome a new edition of the Hoteliers European Marketplace in 2014.
It is a huge opportunity for our destination and for all of our
tourism professionals. Paris is the perfect setting for an important
tourism industry event where European hoteliers to meet with leading
tour operators.’
Eloi
Courcoux, Director of Business Solutions at Disneyland Paris said:
“As a leading European player in the business group industry,
Business Solutions – Disneyland Paris is delighted to welcome
Hoteliers European Marketplace to France next year and more
specifically to Ile-de-France with the co-operation of the Paris
Ile-de-France Tourist Board. Our teams are proud to showcase the
diversity of their expertise to tourism and hospitality
professionals’.
Tom
Jenkins, Executive Director of ETOA said: ‘We are thrilled to be
taking HEM to Paris Ile-de-France. Paris is one of the most
compelling tourist destinations in Europe, and it is ensuring
professional buyers experience some of its best attractions at a
crucial moment in the contracting season. It also gives ETOA a
wonderful opportunity to stage a workshop in the impressive
conference facilities of Disneyland Paris.’