Located on Banderas Bay, the resort introduces an all-inclusive concept centred on wellness, culinary experiences and destination-led hospitality. The property was previously operated as The Westin Resort & Spa, Puerto Vallarta and has undergone a multi-million-dollar redevelopment programme.
The renovation included upgrades to guest rooms, dining venues, wellness facilities and public areas, alongside the addition of new adults-only swim-up suites.
“The opening of The Westin Playa Vallarta marks a significant milestone for Marriott International and for the Westin brand in the Caribbean and Latin America. As the first Westin All-Inclusive resort in Mexico, this property represents an evolution of the all-inclusive experience – one that stays true to Westin’s well-being ethos while responding to the growing demand for elevated, experience-driven all-inclusive travel in the region,” said Federico Greppi, President, Caribbean and Latin America at Marriott International.
“We are thrilled to welcome travelers to this new chapter in upscale all-inclusive travel,” said Hugo Lecanda, General Manager of The Westin Playa Vallarta. “As more travelers opt for seamless, elevated experiences that nourish both the mind and body, we invite our guests to embrace a new way to experience Mexico’s Pacific Coast.”
The redesigned resort incorporates biophilic design principles and a beach-house aesthetic. Architectural work was led by Sordo Madaleno Arquitectos, while interiors were refreshed by Uribe Krayer and Vida Design Studio. Design features include open-air spaces, natural materials, handcrafted ceramics and artwork by Berenice Hernández Castro.
The property offers more than 280 redesigned guest accommodations featuring the new Westin Heavenly Bed 2.0. New accommodation categories include adults-only Swim-Up Junior Suites, Sky Pool Suites with private plunge pools, Wholesome Family Studios and the Presidential Suite.
Dining facilities include 10 culinary and mixology concepts centred around the Gourmet Gallery social hub. Venues include Flora Bar, Agave Studio, Tanto, Palma, Call Me Lalo Taquería and Organic & Co Café. Additional dining concepts are expected to open in the coming months.
Wellness programming includes yoga, sound healing, meditation, kayaking, paddleboarding and cycling activities. The resort also features the Heavenly Spa by Westin, the WestinWORKOUT Fitness Studio, adults-only and family-friendly pools, and new pickleball and padel courts.
Cultural programming includes art workshops, outdoor cinema experiences and evening entertainment, while destination activities provide access to Puerto Vallarta’s La Zona Romántica district.
The resort also offers more than 11,800 square feet of indoor and outdoor meeting and event space designed for conferences, retreats and social events.
Tags: Federico Greppi, Marriott International Hugo Lecanda Westin Playa Vallarta Mexico
