World Travel & Tourism Council (WTTC) has announced that Collette has joined as a Global Member, expanding its network of organisations engaged in the strategic development of the global travel and tourism sector.
Headquartered in Pawtucket, Rhode Island, Collette is the longest-running tour operator in North America, with operations dating back to 1918. The company offers more than 170 tours across all seven continents and five travel styles, including small group touring and river cruises.
As a third-generation, family-owned business, Collette operates across North America, Australia and Canada, connecting travellers with destinations worldwide through curated itineraries and established industry partnerships.
Gloria Guevara, President and CEO of WTTC, said: “Collette joins WTTC at a time when travellers are seeking more purposeful and enriching experiences. Their long-standing commitment to customer satisfaction, community engagement, and responsible tourism reflects the values that are shaping the future of Travel & Tourism. As a trusted global tour operator, Collette brings valuable insight into how we can continue to put travellers and destinations at the heart of sustainable growth.”
Jaclyn Leibl-Cote, President and CEO of Collette, added: “The WTTC brings together leaders who are shaping what travel looks like next, something I truly value. Joining this council allows me to help ensure the traveller experience – and the communities we visit – remain at the center of our industry’s growth.”
Through its Global Membership, Collette will contribute to WTTC’s programmes, policy initiatives and strategic dialogues, supporting efforts to enhance resilience and deliver long-term economic and social value across the travel and tourism sector.
Tags: Jaclyn Leibl-Cote, Collette Gloria Guevara, WTTC
