New Central Reservations Office in Cairo will ensure
better operational support as TIME Hotels eyes expansion across GCC, Levant and
North Africa
UAE-headquartered TIME
Hotels has
announced the opening of its new Central Reservations Office (CRO) in Egypt as
part of the company’s overall growth strategy to expand its footprint across
the Middle East and North Africa.
Located in Cairo, the new CRO will manage the room inventories for all
hotels as well as coordinating and managing all reservations and providing
up-to-date rates and availability for various distribution channels including
TIME Hotels’ online booking engine, its global distribution system and online
travel agents.
Supported by the existing TIME Hotels – Egypt Office, the new CRO will
help ensure the efficient use of resources and funds as well as providing
better operational support across the MENA region.
Mohamed Awadalla, CEO, TIME Hotels
Mohamed Awadalla, CEO, TIME Hotels, said: “The UAE remains a core
market for us, however opening our new CRO in Cairo reflects not only the
potential of the Egypt market, but its strategic geographical position, serving
the wider MENA market, in particular the Levant and the North African markets.
“With
a resurgence in tourists in recent years, Egypt presents new opportunities for
TIME Hotels to expand its presence. Expansion is the main driver of our
business plan over the next few years, with new openings taking place in Dubai,
Sharjah, Saudi Arabia and Egypt, taking our total portfolio to 20 properties by
the end of 2020.”
This year will see the opening of TIME
Hotels first beach resort in Egypt, TIME Nozha Beach Aqua Park Hotel &
Resort, a four-star property located in Ras Sudr, on Egypt’s Red Sea coast. Due
to open its doors during Q3 2019, TIME Nozha Beach Aqua Park Hotel & Resort
will feature 52 rooms and four suites as well as five castles, 93 villas, 891
chalets and 136 studios.
“This is a very exciting
chapter in TIME Hotels’ history as we open TIME Nozha Beach Aqua Park Hotel
& Resort, our first beach resort and first property in Egypt,” said
Awadalla.
“TIME hotels have a great deal of experience
throughout the Middle East and more importantly an in-depth understanding of
how to add value and cross-sell properties, driving-in business in key
locations.”
Other openings scheduled to take place throughout 2019 include two properties
in Saudi Arabia, one in Dubai and the debut of our TIME Express Hotels brand in
Sharjah during the second quarter of 2019.
Awadalla, added: “We have been very strategic with our current pipeline
of hotels and residences, identifying and assessing demand within each market,
and implementing the most suitable brand from the TIME portfolio to best match local
market demand.”
For more information, please log onto http://www.timehotels.ae/
Tags: TIME Hotels Egypt
