U is reinventing the river cruise experience this summer with the launch of two new themed cruises and the trips will take place this summer in Germany aboard The A.
Tailored itineraries like Tattoo on U and U in Drag will offer never-seen-before cruise experiences.
Ellen Bettridge, chief executive and president of U said that she was excited to announce tattoo and drag queen themed cruises for the U guests. The themes are in sync with the U brand motivating the guests to be themselves and meet new like minded travellers.
Innovation is important to keep inspiring their guests and provide them with unique experiences.
It is just the beginning of the themed concepts onboard U which are the enhanced versions of the eight-day Germany’s Finest itinerary sailing from Frankfurt to Regensburg.
U has collaborated with celebrities so that guests can have memorable experience. U in Drag will depart on July 6thwhile Tattoo on U will set off on August 17th.