Aruba Tourism Authority has employed Zeno Group as AOR for North America, as per a recent statement.
Aruba has chosen the DJE Holdings firm after agency search consultancy AAR Partners carried on an assessment that started in late summer in last year and narrowed the field to four agencies, a press release said.
Zeno will make and communicate the “definition for the destination, as well as positioning and re-positioning” to make Aruba a preferred destination for tourism and “enhanced spending opportunities,” said the release.
A statement from Ronella Tjin Asjoe-Croes, CEO of Aruba Tourism Authority, mentioned that Zeno’s ability to leverage traditional and digital channels.
Zeno reported revenue for 2018 was up 12% year-over-year.
Tags: aruba tourism authority
