In 2017 Jordan saw further growth in UK visitor numbers with numbers increasing by six per cent as compared to the same period in 2016.
The launch of Jordan’s adventure offering was through the introduction of the Jordan Trail and the resurgence of consumer confidence in the country.
In 2017 British arrivals surpassed those recorded in 2010 while the visitor numbers had been up year on year. 2017 was known as the ‘golden year’ for Jordan tourism, with numbers up 30 per cent compared to 2010.
Petra also welcomed 44.4 per cent more visitors between January to November 2017 with a total 468,615 visitors, compared to the same period in 2016.
The vast site covering 264,000 square meters despite the surge in visitors and Petra still offers plenty of space for tourists to wander freely with the rose city.
It welcomes 21.4 per cent of overall capacity in 2017 where the total yearly visitor capacity is up to 2,190,000.
Abed Al Razzaq Arabiyat, managing director of Jordan Tourism Board, commented was thrilled to have welcomed more British tourists last year, to explore their rich history, culture and adventure experiences.
Since 2010 we saw visitor numbers exceed their best recorded year for UK arrivals.
They look forward to build on the positive steps made in 2017 with many exciting launches across the Hashemite Kingdom in the coming year.
Tags: Abed Al Razzaq Arabiyat, jordan, petra
