Austrian Airlines is expanding its “Smart Upgrade” offering. Effective immediately passengers will also have the chance to purchase a seat in the Austrian Business Class on all scheduled European flights by means of an auction. Passengers submit their bids online and will find out 72 hours before departure whether they have been given a Business Class seat. In order to participate in the bidding process, the passengers only require a previously booked Economy Class ticket for the particular flight.
“We have received more than 23,000 bids for a Business Class upgrade on long-haul flights within a period of just one year. In order to fulfill the wishes of our customers, we are now expanding this service to all scheduled flights starting on July 1, 2014”, says Karsten Benz, Chief Commercial Officer of Austrian Airlines.
In the coming months Austrian Airlines intends to introduce other product innovations when it comes to supplementary services such as “à la carte Menu” or the “red lounge”.
