The Bedouk exhibition kept
its promise to help visitors discover
fresh ideas and trends in the events and meetings market while exploring the
stands of Pavillon 4 at Paris Expo
– Porte de Versailles. "Our ambition to present fresh offers and services
has been more clearly established this year than ever before. We have focused
on the creativity of the contents and programmes as well as the dynamism of the
various players in the events and business tourism industries," explains
Stéphane Barbarin, Managing Director of the Bedouk Exhibition.
The
Bedouk Exhibition 2013 invited 150 Hosted Buyers to take part in an incentive day,
to discover the architectural, cultural and gastronomic richness of the capital
and to meet the exhibitors of the Bedouk Exhibition in a series of scheduled
meetings.
"Promoting
the dynamism of the French offerings to foreign buyers is a key priority for
the exhibition's development," explains Stéphane Barbarin.
Despite
the downturn in activity in 2012 as reported by the Bedouk/Coach Omnium benchmark
study* (4.9% reduction in demand compared to 2011), the exhibition's attendance
figures were stable. The exhibition strengthened its position as the sector's
leading general meeting which provides solutions for meeting industry
professionals. The great success of the Hosted Buyers
programme gives the Bedouk Exhibition an international focus, both for this
latest event and for all future events.
"Alongside
fresh ideas, exchanges and innovation, the Bedouk Exhibition is attentive to
the needs of all companies who are seeking real consistency between the venue,
innovative techniques and the message they would like to convey to internal and
external audiences," concludes Stéphane Barbarin.
The
next Bedouk Exhibition: 5 and 6 February 2014 - Pavillon 5 - Paris Expo – Porte
de Versailles.
