Starwood Hotels & Resorts Worldwide, Inc.
announced the signing of Aloft Kiev, which will mark the entrance of Aloft
Hotels into Ukraine
when it opens in 2015.
Created to shake up the staid and traditional mid-market hotel sector,
Aloft is redefining the category with its different by design approach to style
and a vibrant social guest experience, at an affordable price point.
“We are excited to grow Starwood’s presence in Eastern Europe as we bring the Aloft brand toUkraine ,” said Michael
Wale, President, Starwood Hotels & Resorts, Europe, Africa and Middle East . “As one of the region’s most
important industrial, educational and cultural centers, Kiev has seen steady increase in foreign
tourist arrivals over the years and has become an attractive leisure and
business travel destination. Aloft is the perfect match for a vibrant city like Kiev as it provides an entirely new,
stylish and affordable approach to hospitality within the mid-market segment.”
AloftKiev will be centrally located in the
Central Business District (CBD), in close proximity to numerous business
establishments, and public, retail, sports, culture and entertainment venues.
Pioneering initiatives in music, design, and technology have positioned Aloft as a must-have brand for the next generation of travellers. Aloft has reported consistently high guest satisfaction scores since its launch in 2008 and is gaining market share and building traveller loyalty, reflecting the success of the brand’s unique positioning.
The new-build Aloft Kiev will comprise 310 guest rooms and 10 executive suites all featuring the brand’s signature high ceilings, oversized windows and an ultra-comfortable platform bed as well as large walk-in showers with complimentary Bliss Spa® products.
The hotel will also feature the brand’s signature Re:mixSM lounge and W XYZ SM bar, providing guests with buzzing, atmospheric public spaces where they can mix and mingle, read the paper, work on laptops, play a game of pool or grab a drink with friends. The Re:chargeSM fitness centre will offer an opportunity to re-energise and the unique Re:fuel by AloftSM will introduce a convenient deli option for guests on the go, with an array of sweet, savoury and healthy food, snacks and drinks available 24 hours a day. The hotel will also offer an all day dining restaurant and for meetings and events, the hotel will offer eight creative meeting spaces and one ballroom, all equipped with the latest generation of audio-visual hardware, as well as parking facilities. The hotel is located very close to public transportation, allowing for easy access to the city’s business and historical center, and is also within walking distance of various cultural sites, shopping and entertainment facilities.
“We are excited to grow Starwood’s presence in Eastern Europe as we bring the Aloft brand to
Aloft
Pioneering initiatives in music, design, and technology have positioned Aloft as a must-have brand for the next generation of travellers. Aloft has reported consistently high guest satisfaction scores since its launch in 2008 and is gaining market share and building traveller loyalty, reflecting the success of the brand’s unique positioning.
The new-build Aloft Kiev will comprise 310 guest rooms and 10 executive suites all featuring the brand’s signature high ceilings, oversized windows and an ultra-comfortable platform bed as well as large walk-in showers with complimentary Bliss Spa® products.
The hotel will also feature the brand’s signature Re:mixSM lounge and W XYZ SM bar, providing guests with buzzing, atmospheric public spaces where they can mix and mingle, read the paper, work on laptops, play a game of pool or grab a drink with friends. The Re:chargeSM fitness centre will offer an opportunity to re-energise and the unique Re:fuel by AloftSM will introduce a convenient deli option for guests on the go, with an array of sweet, savoury and healthy food, snacks and drinks available 24 hours a day. The hotel will also offer an all day dining restaurant and for meetings and events, the hotel will offer eight creative meeting spaces and one ballroom, all equipped with the latest generation of audio-visual hardware, as well as parking facilities. The hotel is located very close to public transportation, allowing for easy access to the city’s business and historical center, and is also within walking distance of various cultural sites, shopping and entertainment facilities.
The opening of Aloft Kiev will mark Starwood’s third hotel in
