Portugal tourism continues to assert itself as one of the pillars of the economy, driving not only economic growth but also the development of local communities and regions. Data for 2025 highlight the sector’s strong momentum across key performance indicators.
In 2025, the tourism sector posted positive growth, with overnight stays increasing by 2.2%, guest arrivals rising by 3.0%, and tourism revenues climbing by 5.0%. These results further strengthen and consolidate Portugal’s position as a competitive international destination.
A total of 32.5 million guests were recorded, including 19.7 million international visitors, representing increases of 3.0% and 1.9% respectively compared with 2024. Domestic travelers generated 12.8 million arrivals an increase of 4,7%.
Main source markets by number of guests
United Kingdom: 2.5 million, +0.1%
United States: 2.4 million, +3.2%
Spain: 2.3 million, -3.3%
Germany: 1.8 million, +1.9%
France: 1.5 million, -6.4%
- Brazil : 1.1 million, -2,4%
Tourist accommodations registered 82.1 million overnight stays, a 2.2% increase compared with the previous year. Of these, 57.0 million were generated by international visitors while 25.1 million were generated by domestic travelers, up 5,4% over 2024.
Main source markets by overnight stays
United Kingdom: 10.1 million, -1.5%
Germany: 6.4 million, +1.2%
France: 3.2 million, -1.2%
United States: 3.1 million, +8.0%
Spain: 2.9 million, +3.6%
- Brazil : 2.4 million, -4,1%
According to data from the Bank of Portugal, tourism receipts in the 12 months through 2025 reached €29.1 billion, representing 5.0% growth compared with 2024. The top three markets with the largest shares were the United Kingdom (14.7%), Germany (11.5%), and France (11.0%).
Main source markets by tourism receipts
United Kingdom: €4.3 billion, +3.5%
Germany: €3.4 billion, +1.8%
France: €3.2 billion; -1.2%
United States: €3.1 billion, +8.0%
Spain: €2.9 billion, +3.6%
- Brazil: €1.2 billion, +4,7%
Tags: Portugal tourism
