ΔΙΕΘΝΗΣ ΕΛΛΗΝΙΚΗ ΗΛΕΚΤΡΟΝΙΚΗ ΕΦΗΜΕΡΙΔΑ ΠΟΙΚΙΛΗΣ ΥΛΗΣ - ΕΔΡΑ: ΑΘΗΝΑ

Ει βούλει καλώς ακούειν, μάθε καλώς λέγειν, μαθών δε καλώς λέγειν, πειρώ καλώς πράττειν, και ούτω καρπώση το καλώς ακούειν. (Επίκτητος)

(Αν θέλεις να σε επαινούν, μάθε πρώτα να λες καλά λόγια, και αφού μάθεις να λες καλά λόγια, να κάνεις καλές πράξεις, και τότε θα ακούς καλά λόγια για εσένα).

Παρασκευή 18 Απριλίου 2025

Hong Kong’s cultural and tourism offerings displayed at WTCF HK Fragrant Hills Tourism Summit

 

The WTCF HK Fragrant Hills Tourism Summit concluded successfully, with Hong Kong showcasing its dynamic cultural and tourism offerings to a global audience. The summit, co-organized by the Hong Kong Tourism Board (HKTB) and China Tourism Group (CTG), provided a strategic platform for international exchanges and collaborative discussions on the future of the tourism industry.

During the Hong Kong Tourism Development ForumRosanna Law, the Secretary for Culture, Sports and Tourism, emphasized that Hong Kong’s role as the host city highlighted its unique strategic position for fostering international cooperation. She noted the city’s strength in bridging global stakeholders, promoting cross-border partnerships, and driving industry innovation. The summit brought together tourism leaders from around the world to engage in meaningful dialogue, paving the way for future actions and collaboration.

Dr. Peter Lam, Chairman of HKTB, reiterated Hong Kong’s commitment to strengthening ties within the Greater Bay Area and expanding its tourism influence in international markets. He outlined the city’s ongoing efforts to diversify its tourism offerings and enhance its global appeal as a leading travel destination.

Wang Haimin, Chairman of CTG, also spoke about the summit’s potential to inspire innovative ideas and strengthen partnerships across the tourism sector.

Key Insights and Presentations from Tourism Industry Leaders

Senior executives from major organizations such as Cathay PacificTrip.comHong Kong DisneylandRoyal Caribbean Group, and Estée Lauder Companies presented at the forum, providing valuable insights into the strategic direction of the global tourism industry. Their contributions focused on enhancing tourism infrastructure, promoting sustainable practices, and driving digital transformation to meet evolving consumer demands.

The summit served as a key opportunity for industry professionals to discuss emerging trends, such as the growing demand for immersive cultural experiences, sustainability in travel, and the importance of personalized customer service.

Themed Itineraries: Showcasing Hong Kong’s Unique Charm

To leave a lasting impression on summit delegates, four curated itineraries were organized, highlighting Hong Kong’s rich cultural diversity, natural beauty, and unique heritage. These special tours allowed participants to experience the best of the city in various thematic contexts:

  • Conservation and History: Delegates enjoyed a VIP visit to Ocean Park’s Giant Panda Pavilion, followed by a scenic boat tour of the historic Aberdeen Typhoon Shelter, offering a glimpse into the city’s blend of nature conservation and maritime heritage.
  • Nature and Religious Culture: The Ngong Ping 360 Limited cable car ride provided breathtaking views of the Big Buddha and the surrounding landscapes of the South China Sea, offering delegates a serene, spiritual experience.
  • Iconic Scenic Vistas: The Peak Tram ride, along with a water-taxi tour of Victoria Harbour, allowed guests to enjoy panoramic views of Hong Kong’s vibrant cityscape and stunning natural surroundings.
  • Traditional Heritage and Modern Urban Life: An open-top bus tour around Kowloon offered a mix of traditional and modern landmarks, including stops at the Hong Kong Palace MuseumM+, and Tin Hau Temple, highlighting Hong Kong’s harmonious blend of ancient culture and contemporary innovation.

The summit not only underscored Hong Kong’s role as a global tourism hub but also reinforced its commitment to innovation, sustainability, and cultural preservation as key components of its tourism strategy.

Tags:  Rosanna Law Culture, Sports and TourismWang HaiminChina Tourism Group (CTG)Peter Lam, Hong Kong Tourism Board (HKTB)WTCF HK Fragrant Hills Tourism Summit