In 2023, international visitor arrivals across 47 Asia Pacific destinations surged to 522M, marking a 94.3% increase from the previous year. This upward trend persisted into early 2024 with Asian destinations being the primary driver.
The region accounts for eight of the top 10 destinations by volume, including Hong Kong SAR, Japan, and Thailand. Notably, Hong Kong SAR experienced a 64.2% increase in visitor numbers compared to the same period in 2023.
Curious about the opportunities and challenges ahead? Eager to know which destinations are emerging as key markets? Want to learn more about international visitor movements across the Asia Pacific?
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This 2023 edition of the PATA Annual Tourism Monitor (ATM), delivers quantitative information on international visitor movements across the Asia Pacific region for calendar year 2022, as well as a 2023 year-to-date update of those movements. The bulk of the data presented in this report are provided by national tourist organisations and/ or national statistics agencies, with additional sources from other providers as cited in the body of the report.
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Tags: PATA Annual Tourism Monitor, PATA