Resorts World Cruises, a prominent name in luxury cruising, launched its inaugural voyage on June 15, 2022. The company introduced its flagship vessel, the Genting Dream, a grand 3,352-passenger, 150,695-gross-tonne ship departing from Singapore and Kuala Lumpur (Port Klang). This opulent cruise liner is designed to offer an array of thrilling activities, gourmet dining, and luxurious accommodations.
Complementing the Genting Dream, Resorts World Cruises is set to introduce the Resorts World One, which will offer premium amenities and diverse cuisine starting in November 2024. Both vessels feature The Palace, a private all-suite enclave boasting an exclusive restaurant, sundeck, gym, and 24-hour European-style butler service. These enhancements are designed to deliver unparalleled luxury and create memorable experiences for travelers.Expanding Fly-Cruise Options
The fly-cruise segment is a significant contributor to Resorts World Cruises’ business, especially from India. The company has reported strong demand for its fly-cruise packages to Singapore aboard the Genting Dream, which include two- and three-night itineraries to destinations like Kuala Lumpur, Penang, and Phuket. To cater to growing demand and expand its offerings, Resorts World Cruises will introduce new itineraries with the Resorts World One, which will be homeported in Dubai starting November 1, 2024. These new routes include:
- A two-night Sir Bani Yas Weekend Cruise departing Fridays.
- A three-night Oman Cruise to Khasab and Muscat departing Sundays.
- A two-night Doha Cruise departing Wednesdays from Dubai.
The convenience of regular flights from India to Dubai will allow travelers to explore multiple destinations with the ease of a cruise.
Enhancing MICE Events at Sea
Resorts World Cruises is experiencing increased interest in hosting MICE (Meetings, Incentives, Conferences, and Exhibitions) events aboard their ships. The company offers a comprehensive solution for MICE events at sea, covering everything from accommodations and dining to customized onboard events, thus simplifying the planning process for organizers. They also cater to specific groups with thematic cruises, such as Bollywood concerts and parties. The cruise line’s understanding of Asian culture allows them to offer specialized services, including certified vegetarian and Jain cuisine, to meet the needs of their Indian guests.
Addressing Market Challenges
Despite the growing interest in cruising, the outbound cruise market in India presents several challenges. Cruise penetration, particularly in the fly-cruise segment, remains relatively low, underscoring the potential for market expansion. Resorts World Cruises is working to address these challenges by improving flight arrangements and visa processes, as well as educating potential travelers about the benefits of fly-cruise options. The company aims to increase awareness and accessibility to tap into this burgeoning market.
Empowering Partners and Enhancing Technology
In today’s digital landscape, Resorts World Cruises emphasizes the importance of balancing hardware and software. The company is committed to leveraging advanced technology to enhance the guest experience from check-in to disembarkation. They are focusing on optimizing onboard services, such as payments and cabin checkouts, to ensure a seamless experience. Efforts are also underway to improve connectivity at sea.
To promote their fly-cruise offerings effectively, Resorts World Cruises works closely with travel partners, providing them with training, marketing tools, and financial support. Familiarization cruises are encouraged to help partners experience the product firsthand, enabling them to promote it more effectively.
Commitment to Sustainability
Resorts World Cruises is dedicated to sustainability and environmental responsibility. Their initiatives include enhancing energy efficiency, conserving fuel and water, reducing solid waste, increasing recycling efforts, protecting marine life, and preventing oil pollution. The company also aims to support local communities by ensuring that shore excursions benefit local businesses and offer eco-friendly activities, such as jungle trekking, cycling, and walking tours with low carbon emissions.
Creating Luxurious Experiences
Resorts World Cruises continues to strive for excellence by offering a luxurious resort experience at sea that blends tradition with modernity. With deep Asian roots and a focus on personalized cruising experiences, the company provides guests with a sophisticated voyage exploring some of Southeast Asia’s and the Middle East’s most exquisite destinations.
