Toronto, Ontario: Hibiscus Tours International Ltd., founded by travel industry veteran Anne Brobyn in 1986, today announced the next phase in the company’s evolution. Effective January 1, 2025, Hibiscus International will transition away from customized tour operations to focus on its bespoke retail travel brand established in 2012. This milestone is a major shift for Hibiscus International on its mission to provide high-level, personalized travel services to meet the diverse interests of their growing clientele.
Reflecting on the journey, Brobyn, President and Founder of Hibiscus International, said: “It’s been an incredible adventure, navigating the ups and downs of the travel and tourism industry for almost 4 decades. We’re honored that our loyal clients continue to entrust us as we strive to provide extraordinary travel experiences worldwide.”
All group tours will now be sold through our vast global network of exceptional travel suppliers. This includes our most recent Blooms & Traditions: Garden Tours showcasing the magnificent horticultural and botanic gardens throughout Europe, the UK, and the Caribbean.
This news comes in the wake of many accomplishments of the company, including:
- 20 years designing award-winning Cultural Immersion Tours in the Caribbean, Europe, and Canada
- 20 years developing a niche in Real Estate Tourism primarily in the Caribbean, Europe, and Central America
- 20 years organizing Location Shoots in the Caribbean for Canadian television production companies
- 10 years Sports Tourism initiatives working alongside FIFA, FIBA, Canadian Cricket Association, and the International Paralympic Committee
Anne Brobyn and her team remain committed to delivering exceptional travel experiences and maintaining the same dedication to service that has been the hallmark of Hibiscus International for decades.