As the Official Airline of Team USA and an inaugural Founding Partner of the LA28 Olympic and Paralympic Games, Delta is honored to be part of the flag’s transfer from one iconic city to the next, bringing a delegation from Team USA, LA28, and notable dignitaries on board as well. The exciting journey provides a taste of what’s to come from the LA28 Games.
“Delta and LA28’s partnership is built around our shared values of connecting the world – and nothing brings the world together like the Olympic and Paralympic Games,” said Alicia Tillman, Delta’s Chief Marketing Officer. “Alongside LA28, we are committed to investing in LA28 and the future of Los Angeles as we set out to work together to bring the Games to life in the biggest and best way possible.”
Designed in-house by its creative agency, Window Seat, Delta’s LA28 livery, a custom A350 aircraft, features a blend of Delta blue, Delta red and Olympic gold to create a sunset-like color gradient that fades into a starry impression. The Los Angeles-inspired aircraft also displays three palm trees, emblematic of the years that LA hosted the Summer Olympic and Paralympic Games: 1932, 1984 and now 2028. The honor of hosting three Olympic Games is held by only two other cities in the world – Paris and London.
The aircraft also proudly touts the Delta x LA28 integrated emblem – the first in the Olympic and Paralympic Movement history – which uses the airline’s iconic widget to replace the “A” in the logo.
Tags: Alicia Tillman, Delta
