TUI is sponsoring the training kit of newly promoted Luton Town Football Club.
The Premier League team’s commercial director Chris Bell said: “Striking up partnerships with organisations who have long-standing connections to Luton are of great importance.”
TUI employees nearly 3,000 people at its head office in Wigmore, Luton.
The company has been an important employer in the town for many years.
TUI Business Development Director Richard Sofer said: “We couldn’t be prouder to have our logo on the training kit shirts for this important season.”
“As a large employer in the town, it’s great to do something that feels so important to the community.”
The men’s, women’s and youth teams will have the TUI branding on their tops for training and matchday warm-ups showing the iconic smile logo.
The new 2023/24 LTFC official training wear will be on sale soon.
Tags: TUI, Richard Sofer, Luton Town FC, sponsor