The campaign, in collaboration with Qatar Airways, featured thrilling and diverse array of events back-to-back throughout the country’s cool season.
Feel Winter in Qatar was a targeted campaign that helped us make the best of Qatar’s winter sun, Omar al-Jaber, Director of Shared Services at QT, said in a statement.
They brought global firsts, with the likes of the PAW Patrol Festival, and re-ignited some of Qatar’s most loved celebrations such as the Doha Jewellery and Watches Exhibition (DJWE).
The breadth of experiences speak to Qatar’s multi-faceted tourism offering, and we are delighted to have welcomed residents and regional visitors during this uplifted time.
Opening the ‘Feel Winter in Qatar’ season was the third edition of the Qatar Balloon Festival (January 19- 28) at the Old Doha Port area.
Visitors were treated to live entertainment, food and the wonderful daily sight of hundreds of hot air balloons lit from within at dusk.
Balloon rides launched at sunrise each morning, which gave passengers spectacular aerial views of Doha and the surrounding desert landscape.
Disney Princess: The Concert on January 26 was a special treat with an open-air production. In partnership with Disney Concerts and Broadway Entertainment Group, some of Broadway and the West End’s most celebrated artists performed a special tribute to Disney princesses, alongside a live accompaniment by the Qatar Philharmonic Orchestra.
In addition, various acclaimed local, regional and international artists performed live and dynamic sets throughout the season as part of the Qatar Live programme.
From John Legend’s unforgettable performance at Katara Amphitheatre in February to Angham’s set at the Katara Horse Festival, Qatar Live’s line-up of acts showcased an appreciation for a range of music styles and cultures.
Also part of Qatar Live, the world-renowned Circus 1903 made a triumphant debut to Doha in March.
In addition to the delightful humour sprinkled throughout the show, audiences were dazzled by the uniquely lifelike puppet elephants, which were brought to life in the circus ring.
The 19th edition of DJWE (February 20-25) put on display show-stopping pieces from the most prominent local, regional and global brands.
The event featured for the first time a musical score by the famed Qatari composer Dana Alfardan.
From March 11-21, the 12th edition of Qatar International Food Festival was held on the streets of Lusail Boulevard for the first time.
Shop Qatar, the country’s largest shopping festival, was held from March 1-18.
For every QR200 spent as part of Shop Qatar, shoppers were eligible to enter a draw for mega prizes worth over QR2mn.
Prizes included six cash prizes worth QR10,000, three cash prizes worth QR20,000, and a grand prize of either a BMW X5 or a studio apartment in The Pearl-Qatar.
Tags: Qatar Airways, Qatar Tourism, Feel Winter in Qatar’ campaign
