Swanson will lead Loll Designs’ Duluth, MN-based team with more than 22 years in the industry. He joined Landscape Forms, a designer and manufacturer of high-design site furniture, structure, LED lighting and accessories, in 2003 as a business development representative. According to the company, over the next two decades, he demonstrated excellence in driving business growth, contributing significantly to Landscape Forms’ $185-million business, and rising to the position of VP, sales. Swanson has also been integral in the transition and integration of the newly acquired Loll Designs, and earlier this year he was promoted to chief revenue officer of Landscape Forms, a role he will continue to hold.
According to Margie Simmons, CEO, Landscape Forms, “Swanson’s professional ascent within the company and now his appointment as president of Loll Designs is a testament to the value Landscape Forms places on career development and internal advancement. We are very happy for Eric and look forward to him leading Loll boldly forward.”
Loll Designs shares a distinctly design-forward ethos with its parent company, Landscape Forms. Recognized worldwide for its contemporary designs and innovative use of recycled plastic, Loll Designs creates durable, all-weather and 100% recyclable made-in-America outdoor furnishings for residential and commercial applications.
“Loll Designs is a special place not only in terms of the brand and its products but also, and most importantly, because of the people,” Swanson said. “I feel right at home at Loll because our customers and team members share a deep appreciation for sustainability, good design and above all enjoying the outdoors—all things I love.”
A native of the Chicago area, Swanson has happily called Minnesota his home for years. He holds a Bachelor of Science from the University of Wisconsin – La Crosse
Tags: Eric Swanson, Landscape Forms, Loll Designs, Margie Simmons
