The Andrews Labor Government in partnership with the City of Melbourne has invested $5 million in the program as part of the Melbourne City Revitalisation Fund.
CRESP will provide funding to event organisers to create unmissable, uniquely Melbourne moments in 2023 that will see people flocking back to enjoy everything the city has to offer.
Events added to Melbourne’s calendar as a result of the programme aim to drive visitation to the CBD and to shopping, hospitality and arts and culture precincts to support city businesses and key industries, as well as help create jobs as part of the city’s economic recovery.
Priority consideration will be given to events that drive visitation to Docklands; increase the number of events in Melbourne between April and September, activate the city at night, and that can provide a much-needed boost to Melbourne’s visitor economy.
The program complements the Victorian Budget 2022/23, which includes $127.4 million to be shared with Victoria’s iconic cultural attractions to support a strong recovery after two years of disruption – providing jobs for local creatives, securing our pipeline of cultural experiences and boosting Victoria’s visitor economy.
The Minister for Industry Support and Recovery Ben Carroll said that the Melbourne is well known for its incredible events culture and we’re supporting the industry because we know how important it is for creating job opportunities for Melburnians. They are investing in the recovery of the CBD in partnership with the City of Melbourne to support businesses to bounce back.
Melbourne Lord Mayor Sally Capp said that the Melbourne is Australia’s cultural capital, and we’re delighted to add to our calendar of events to fill our streets and laneways with people, colour and vibrancy. They know events are driving Melbourne’s recovery – attracting millions of people to the city to shop, dine and explore, providing our city businesses with a much-needed boost.
Tags: Melbourne, City Revitalisation Event Support Program (CRESP), hospitality
