PATA The Flavours of the North

 

Experience exciting Nordic adventures and flavours and become the Nordic storyteller to your customers! We will take you across the entire Nordic region, stopping in at the destinations of Finland, Denmark, Iceland, Swedish Lapland, Western Norway and onto Latvia in the Baltic region. This session will help Asian operators find unique and hidden experiences while getting great insights into the amazing Nordic world. We will also be hearing updates and news from the experts in the region with an interactive discussion - experts from Finnair, Promote Iceland, Visit Denmark, Heart of Lapland, Magnetic Latvia, and Fjord Norway. Participants can gain insights into: Exciting attractions and destinations from across the nordic region Latest essential updates about the destinations Safety and security measures that have been put in place Nature and sustainability development within the region's tourism industry Please note that certificates will not be provided to participants of this webinar.

Speakers:

David Lind, Market and Business Developer, Heart of Lapland David Lind is a Swedish Laplander, born and raised with a passion for outdoor adventures. After getting a degree in graphic design and spending a few years in Stockholm the call of arctic nature turned out to be too strong and David pursued a second degree, this time as a wilderness guide with a biology focus.

Flemming Brun, Director, Visit Denmark Flemming works as CFO in VisitDenmark and also as a Director, with responsibility for the markets in Asia as well as other key European markets. Flemming has over 30 years of experience in working with tourism, in VisitDenmark he started his career in the department of Research.

Inese Sirava, Director of the Tourism Department, LIAA - Tourism Development Agency of Latvia Inese Sirava has more than 20 years of experience in the tourism industry. She has been involved in diverse tourism development projects in the Baltic Sea Region and she has excellent knowledge of the region's tourism sector.

Marianne Johnsen, Director of Sales, Fjord Norway Marianne Johnsen is Director of Sales at the regional marketing and sales company Fjord Norway. Before she started working for Fjord Norway, she served as the Marketing Manager of Visit Bergen from 2001 to 2020. She has over 27 year of experience in marketing, sales and destination development.

Mikko Turtiainen, Vice President Global Sales, Finnair Mikko joined Finnair in 1999 and since then gathered extensive experience in sales and business development divisions within Finnair and the airline industry. His history at Finnair includes Sales responsibilities in Finland, North America and Asia. He started the Shanghai route for Finnair successfully.

Thorleifur Thor Jonsson, Senior Manager - Trade delegations at Visit Iceland, Promote Iceland Thorleifur has been working for Promote Iceland since its establishment in 2010 and prior to that with its predecessor The Trade Council of Iceland since 2007. Main areas of responsibility have been organizing Trade delegations and workshops, world vide, both promoting Iceland as a Tourism destination and Icelandic exports in general.

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Even if you can't join live, register for the webinar and we will send the recording for you to watch at your convenience. Tags: PATA