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| Vanessa Ledesma |
Vanessa Ledesma, the acting CEO and Director General of the Caribbean Hotel and Tourism Association (CHTA), which hosts the annual Caribbean Travel Marketplace, said that this year’s edition will feature buyers looking for properties and experiences that meet the needs of post-pandemic travelers, many of whom will be vaccinated.
“As a result of the pandemic, businesses have had time to reappraise their properties and governments have evaluated their destinations, making changes to reflect the new realities of the tourism sector,” said Ledesma, adding that “this is the perfect opportunity for buyers to learn of these changes, adjust their own approaches and ensure their packages are up-to-date and appealing.”
The association executive noted that a diverse group of buyers have signed up from Austria, Bahamas, Belgium, Canada, France, India, Italy, Korea, Mexico, Netherlands, Poland, Portugal, St. Vincent and the Grenadines, United Arab Emirates, United Kingdom and the United States.
“While we are virtual this year due to COVID-19, more buyers and sellers of travel are able to participate, which is why this promises to be a unique Marketplace event,” she stated.
Travel suppliers registered to date will represent Anguilla, Antigua & Barbuda, Bahamas, Barbados, Belize, Bermuda, British Virgin Islands, Curaçao, Dominica, Dominican Republic, Grenada, Jamaica, Montserrat, Puerto Rico, St. Kitts & Nevis, St. Lucia, St. Maarten, St. Martin, St. Vincent and the Grenadines, Trinidad & Tobago, Turks & Caicos, and the United States Virgin Islands.
Caribbean Travel Marketplace will also introduce participants to the association’s membership drive, “CHTA: Forward Together”, which reminds stakeholders why membership in the preeminent trade association is vital for destinations and for the profitability of the private sector, which fuels the Caribbean tourism and hospitality industry.
Tags: Caribbean Hotel and Tourism Association, Caribbean Travel Marketplace
