STR analysts provide a deep-dive into U.S. hotel performance. Key highlights for 24-30 May:
U.S. hotel gross operating profit per available room fell 116.9% during April 2020.
Drive-to destinations showed stronger weekend performance, with Melbourne/Titusville, FL, recording a 28.9-point weekend vs. weekday occupancy gain.
The Florida Panhandle and Melbourne/Titusville saw the highest occupancy levels for the week (58.7%), while the Florida Keys experienced the lowest occupancy level (9.8%).
The Space X launch boosted weekend occupancy levels in Titusville/Cocoa Beach, FL (81.4%); and Melbourne/Palm Bay, FL (76.6%).
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