MONTEGO BAY, JAMAICA – St. Lucia is celebrating its 40th year of Independence this year with the theme "All In: Our Journey, Our Future". It has been ten years since Caribbean’s adventure Tour Operator, Island Routes Caribbean Adventures, announced the launch of its operations in St. Lucia. The company has since then been providing thousands of tour experiences to visitors each year, bringing them up close to the best of the island.
“We are thrilled to observe the celebration of St. Lucia’s 40th year of Independence in the same year that Island Routes will be celebrating its 10th anniversary. Given the diversity, rich culture and striking beauty of the island of St. Lucia we will continue to experience growth in our business and deliver the critical economic value though community and business linkages. Island Routes is thankful to the people of St. Lucia, in particular our Certified Partners who have helped us to fulfill our promise of showcasing the beauty of St. Lucia and in providing outstanding service”, says David Shields, VP of Sales at Island Routes.
Island Routes has contributed to the tours and excursions sector in St. Lucia. It started with just 16 tours in St. Lucia and now offers close to one hundred tours and counting, partnering with close to 30 St. Lucian tour operators. Island Routes also works with non-profit organizations on the island, allowing guests to explore and learn, while giving back to local communities. Reading Road Trip is an 'edutainment' experience offered by Island Routes and the Sandals Foundation, focused on improving the reading, listening and comprehension skills of school children while exposing them to different cultures.
“Working with Island Routes has been an eye-opening experience. Ten years of a continuous inflow of tourists, begets them a force to be reckoned with”, says Kim Marius, Owner and CEO of Superior Tours Limited, and one of Island Routes’ longest standing certified tour partners.
Superior Tours Limited is a St. Lucian business which facilitates and manages the guest experience of the Gros Islet Friday Night Street Party. This tour is offered by Island Routes and is a cultural experience that visitors are encouraged to attend. The famous Friday night event is held in the popular community of Gros Islet in St. Lucia where visitors get to enjoy an immersive experience of interacting with the Lucians while dancing and enjoying freshly-prepared local food and drinks.
Island Routes is committed to supporting sustainable tourism protection within St. Lucia. The company’s focus is not only to highlight the island’s natural beauty, but to create linkages that benefit small businesses, local communities and the environment in the long term.
