Unique
loyalty concept to reward existing TIME clients with access to a world of hospitality, tourism and retail
privileges and drive new wave of international travellers to UAE-headquartered
hotel group’s portfolio of regional properties
UAE-headquartered TIME Hotels
has announced the launch of TIME Hotels Rewards Extra, a new brand loyalty
programme designed to recognise its growing community of globe-trotting guests
with a raft of benefits including room upgrades, luxury amenities, priority
reservations amongst others.
Developed in partnership with VOILÀ Hotel Rewards, a
world-leading provider of loyalty programmes for independent hotels, the
free-to-join programme allows members to earn points for stays at any of the group’s
current and future hotels and resorts as well as at any hotel within the VOILÀ Hotel Rewards worldwide network.
Members can redeem their points in exchange for
complimentary room nights and other partner privileges including airline miles,
retail products from companies like Best Buy and Amazon, iTunes music and
movies, and charitable donations, and also enjoy special privileges such as priority
check-in.
“The TIME Hotels philosophy is centered on delivering
quality and adding value, and the launch of TIME Rewards Extra is the latest
weapon in our loyalty conversion arsenal as we grow our portfolio and extend
our global presence by welcoming new guests through our doors as part of the
international VOILÀ Hotel Rewards network,” said Mohamed Awadalla, CEO, TIME
Hotels.
An award-winning loyalty programme that
unites a network of more than 250 four and five-star independent hotels and
luxury brands in major destinations around the world, VOILÀ Hotel Rewards is
the preferred choice of independent travellers seeking unique and rewarding
experiences.
“The UAE has always been a key market for VOILÀ and we
are delighted to have the opportunity to partner with TIME Hotels to a
dedicated loyalty programme that we are confident will win the brand new guests
and open up the world of hospitality, tourism and retail privileges to existing
clients,” said Peter Gorla, Managing Director, VOILÀ Hotel Rewards.
TIME Hotels currently operates 11 properties between
hotels, hotel apartments and residences in the UAE including its flagship
property, the 216-room TIME Oak Hotel & Suites located in the popular TECOM
area of Dubai, and the 232-room TIME Grand Plaza, which is situated close to
Dubai International Airport and central Sharjah.
The group will have a total of 16 properties by 2020,
with a further two locations coming up in 2016, including its first Qatar
hotel, the 102 room TIME Rako Hotel in Doha and
the five-star TIME Royal Hotel & Spa located in the Dubai Healthcare City
area.
Scheduled to open in 2017 in Dubai, the company will
introduce its first TIME Express branded property, with the TIME Express Hotel
Al Jaddaf.
For more information on TIME Rewards Extra, please go to www.TIME-Rewards-Extra.com.
