Delta changed the Yankee Stadium skyline this week with the official unveiling of its new signage, featuring the Delta widget and 14-foot-tall letters.
Delta’s prominent signage atop the scoreboard in right-center field is the first time a New York Yankees partner has been granted such significant exposure and is part of Delta’s recently announced eight-year extension of its sponsorship agreement with the team.
Customers, media, and a very special guest – former Yankee closer Mariano Rivera – were in attendance at the March 3 event.
Delta has been the team’s official carrier since 2008 and has flown the team nearly 300,000 miles during that time.