Australia's island state of Tasmania set record number of tourists. The number of visitors to Tasmania topped 1.1 million for the first time. According to the latest Tasmanian Visitor Survey, a record 1.103 million travelers visited the island in the 12 months to March, a four per cent increase on the previous year.
Moreover, more than 530,000 holiday-makers choose to take some time out in Tasmania, a 16 per cent jump on last year. Holiday-makers stayed more nights than ever before and spent more too, accounting for about two thirds of almost $2 billion in new expenditure in urban and regional economies.
The East Coast and Cradle Coast regions reached double figures; 18 per cent and 10 per cent growth respectively, while the South and North grew by eight and seven per cent respectively.
Tasmanian government is investing additional $8 million in tourism marketing and industry development, to ensure to reach their target of attracting 1.5 million visitors to Tasmania every year by 2020.