Travel destination Germany confirms its fantastic position within the worldwide competition. With 5.22 out of a maximum of 7.0 points, the World Economic Forum awards Germany with third place out of 144 nations in the Travel & Tourism Competitiveness Index 2015. Spain – ranked in first place for the first time – received 5.31 points. France narrowly secured second place with 5.24 points.
Petra Hedorfer, CEO of the German National Tourist Board (GNTB), valued the excellent position for travel destination Germany highly: „Only 0.09 points separate the top three countries – proof for the strong competition and the top travel destinations’ high proficiency level. Being the only country to claim a top three position for the third year in a row confirms the strong base that we build upon when marketing Germany as a travel destination. It also shows the need to continuously market Destination Germany to stay top of mind with the travelers“.
Germany receives over-proportionally good marks in the sub-sectors infrastructure and
economic framework. Cultural resources and business travel are also highly rated.
The Travel & Tourism Competitiveness Index (TTCI) at a glance
The TTCI is the result of the Travel & Tourism Competitiveness Reports, which continuously measures 141 countries according to 14 different aspects. The TTCI honors the economic and social strengths of the various countries‘ travel and tourism sectors. At the same time, it points out the potential with which the studied countries can improve on their tourism performance.
