GOTHENBURG, SWEDEN – ArrivalGuides has partnered with Google to push content, including photos, into Google’s destination specific apps – Google Field Trip and Google Now.
ArrivalGuides has over 300 major global brands, including rentalcars.com, AAA and SAS, as their distribution partners, pulling in content and points of interest from over 550 destinations which populate the ArrivalGuides library. Destination partners from around the globe input their content into the ArrivalGuides content management system, including photos and videos, which is then used by their distribution partners online and in digital formats, including destination directories, booking confirmations, apps and SmartTV pre-installations, inflight entertainment systems and newsletters.
Google Field Trip and Google Now are mobile tour guides that use your phone’s location to check for nearby points of interest, which are pulled in from ArrivalGuides’ content management platform. Everything from local restaurants to notable architecture is covered, with many ideas of what to see and do while you are on the move.
Points of interest will be displayed as ‘cards’ which will automatically populate Google maps. Whether researching a destination or standing physically within proximity of a point of interest, key information about the things to see and do around the app user will appear, on both Android and iPhone smartphones.
“Field Trip is a highly curated experience, and ArrivalGuides is an excellent addition to the base product, providing the highest quality, up-to-date content on a global scale,” says Gijs van der Hulst, Senior Business Development Manager at Niantic Labs, a division of Google.
“We are thrilled to be have been approved by Google to deliver updated destination information to their apps”, says Magnus Aideborn, CEO of ArrivalGuides. “This is a unique opportunity for our destination partners, DMOs and tourism bureaus, to get their content accessible by millions of travellers using these Google apps”.
