The U.S. hotel industry posted positive results in the three key performance measurements during the week of 9-15 March 2014, according to data from STR.
In year-over-year measurements, the industry’s occupancy increased 1.9 percent to 67.8 percent. Average daily rate rose 3.8 percent to finish the week at US$116.35. Revenue per available room for the week was up 5.8 percent to finish at US$78.93.
Among the Top 25 Markets, Denver, Colorado, increased 20.8 percent in occupancy to 77.9 percent, reporting the largest increase in that metric. San Diego, California, followed with a 12.2-percent increase to 81.7 percent. Chicago, Illinois, posted the largest occupancy decrease, falling 6.9 percent to 63.8 percent.
New Orleans, Louisiana (+38.7 percent to US$195.98), and Denver (+11.9 percent to US$104.95) reported the largest ADR increases.
Six markets achieved RevPAR increases of more than 15 percent: New Orleans (+43.1 percent to US$174.34); Denver (+35.3 percent to US$81.79); San Diego (+19.9 percent to US$110.82); Atlanta, Georgia (+18.2 percent to US$68.40); San Francisco/San Mateo, California (+17.2 percent to US$148.33); and Los Angeles/Long Beach, California (+16.6 percent to US$118.55).
New York ended the week with the largest ADR (-8.4 percent to US$227.22) and RevPAR (-13.4 percent to US$187.75) decreases for the week.
