Occupancy in US hotels rose 2.4 percent to 64.1 percent

HENDERSONVILLE, TENNESSEE — The U.S. hotel industry reported positive results in the three key performance metrics during the week of 25-31 August 2013, according to data from STR.

In year-over-year comparisons, occupancy rose 2.4 percent to 64.1 percent, average daily rate increased 3.6 percent to US$108.56, and revenue per available room grew 6.0 percent to US$69.60.

Among the Top 25 Markets, St. Louis, Missouri-Illinois, reported the largest occupancy increase, rising 11.9 percent to 64.1 percent. New Orleans, Louisiana, followed with a 10.2-percent increase to 48.1 percent.

Three markets achieved double-digit ADR increases: Oahu Island, Hawaii (+14.3 percent to US$212.87); San Francisco/San Mateo, California (+11.1 percent to US$214.64); and Nashville, Tennessee (+11.0 percent to US$103.08).

Five markets experienced RevPAR increases of more than 15 percent: St. Louis (+21.3 percent to US$57.23); Nashville (+17.7 percent to US$70.77); Orlando, Florida (+16.1 percent to US$44.98); Seattle, Washington (+15.6 percent to US$126.83); and Oahu Island (+15.1 percent to US$179.92).

Tampa-St. Petersburg, Florida, which held the Republican National Convention during the week of 27 August 2012, reported the largest decreases in all three key performance metrics. The market’s occupancy fell 24.2 percent to 55.5 percent, its ADR was down 47.9 percent to US$89.07, and its RevPAR dropped 60.5 percent to US$49.41