Business
Development Director for Europe Congress, Asya Revina, has been a driving force
to bring this concept into reality and was asked to explain the opinion of the
approached buyers as well as suppliers for the event. “People are definitely
excited. We are glad to announce that amongst the buyers accepted for the
event, we have agencies that were the winners and nominees for the prestigious
Russian Business Travel & MICE Awards 2013. But also leading corporate
accounts have welcomed the initiative and have been accepted to participate.
Various top MICE destinations across the world will be present at the event,
and we may be very proud that further participating suppliers are coming from
the leading hotel chains and large worldwide DMC’s. Yet also smaller and
independent hotels and DMC’s are seeking to increase their Russian and CIS
market shares and will participate to make exactly that happen".
“As the
dates for the event are approaching, we are finalizing the registrations for
all of the participants, and one of the most exciting steps are about to
emerge,” she said.
The
Europe Congress Team is currently assisting through its systems, so that all
participants gain the maximum amount of business potential through their
pre-scheduled 1-to-1 meetings. Both solution providers and the hosted buyers
are given the unique opportunity to gain the benefits of their participation
increasing their contact base and of course... business!
This
event differs from MICE exhibitions on the market; it is a B2B platform where
Europe Congress caters for the connectivity of industry key decision makers.
Providers are seeking a certain clientele and in this event the organizers
arrange meeting partners that have already been properly screened, reference
checked and qualified; and thus optimize the chance of finding the perfect
candidates to develop business relationships with.
Ms.
Revina explains further: “We offer participants the format, which has proved to
be very efficient – prescheduled meetings. It does require an immense amount of
detailed and careful preparation to ensure that our clients’ wishes and
interests are taken into consideration – we do the utmost to make sure that our
clients’ expectations are met. Of course, the biggest reward is satisfying our
clients, however our main goal is not only to impress the attendees each time
with the quality of our event but increase the potential of their return on
investments so that they continue to join them.”
