In a cruise industry first, ultra-luxury Silversea Cruises
has launched a complimentary service that provides streaming movies and live
television news broadcasts to guests’ mobile devices aboard Silver Cloud.
The service can be accessed on any
Wi-Fi-enabled laptop, smartphone, tablet, or even e-book reader — anything with
a browser. It includes access to an extensive library of classic and recent
Academy Award-winning feature films, with more than 80 per cent of the movies
offered in five languages: English, German, French, Italian, and Spanish.
“We’re delighted to be able to offer
this innovative service to enhance our guests’ onboard experience,”
said Fabio Agostini, Silversea’s chief information
officer. ”Smartphones and tablets are a necessity for today’s travelers,
who rely on instant access to information. Jason Cohn, our director of
infrastructure, and his valuable team worked closely with RedCell Technologies,
HMS, and On-Board Movies to develop a streaming media service that would fit
seamlessly with our guests’ increasingly technology-driven lifestyle.”
A limited supply of iPad minis is
also available (on a first-come, first-served basis) to Silver Cloud guests
wishing to borrow a tablet to view the streamed movies and television during
the voyage.
By the end of 2013, the service will
be rolled out to four additional ships: Silver Shadow, Silver
Whisper, Silver Wind andSilver Galapagos. In the
coming months, the company is also planning to add an expansive selection of
international newspapers to its menu of streamed media offerings, an option
currently in the testing phase.
Source: Silversea