Travel
industry organisations and individuals who have made outstanding
contributions to successfully develop and promote travel and tourism
in Asia Pacific can now submit entries to the 2013 Pacific Asia
Travel Association (PATA) Gold Awards. The winning entries will be
showcased at the PATA Travel Mart, September 15-17, 2013, in Chengdu,
China.
Ms Maria
Helena de Senna Fernandes, Director of the Macau Government Tourist
Office said that Macau has proudly sponsored the PATA Gold Awards for
18 years.
“We
would like to encourage tourism professionals to share their
excellent best practice examples by entering them to the PATA Gold
Awards,” she said. “The Awards allow us to learn from those who
have excelled. These ‘stars’ help keep travel and tourism
industry in the Asia Pacific region on track.”
The PATA Gold
Awards put the spotlight on tourism innovation and excellence. No
matter if you are an individual or a travel-related company or
organisation, if you win,your achievement will be recognised by
worldwide media exposure.
The PATA Gold
Awards are open to PATA members and non-members. Winners attract
valuable media coverage in various PATA communications channels
including PATA e-newsletters, press releases, PATA Compass magazine
and social media. Winners will be entitled to leverage the
prestigious PATA Gold Awards 2013 logo on their websites and
collaterals. The highlights of the winning entries will be on display
at the PATA Travel Mart and Board meetings for delegates to enjoy.
Award recipients will be featured in the winners' showcase souvenir
CD.
The PATA Gold
Awards 2013 are open for submissions until April 30, 2013. Judged by
panels of experts, the Gold Awards recognise exceptional achievement
in six categories:-
1) Marketing
(six Gold Awards and one Grand Award)
2) Environment
(three Gold Awards and one Grand Award)
3) Heritage
and Culture (two Gold Awards and one Grand Award)
4) Education
and Training (one Gold Award and one Grand Award)
5) Marketing
Media (nine Gold Awards)
6) Travel
Journalism (four Gold Awards)