Southwest
Airlines announced that movies
on demand are now available on all
WiFi-equipped Southwest aircraft
foronly $5 per movie, per device.
The
airline also announced an upgrade to their
television package.
In 2012, Southwest became the only airline in the world to
stream live television directly to Customers' personal devices.
Now, in addition to
eight channels of live news and sports, Customers can also select
on-demand episodes of popular television shows. The upgraded TV
packageis $5 a day, per device on WiFi-enabled
planes.
"Providing
a comprehensive and robust inflight connectivity system for our
Customers is paramount," said Dave Ridley, Southwest
Airlines' Senior Vice President Business Development.
"Our Flight Attendants
are famous for delivering superb Customer Service, and we're excited
to enhance our onboard entertainment offering and take the Customer
Experience to new heights."
The
majority of Southwest Customers now have access to
WiFi, movies on demand, and the upgraded television offering.
As of February 6, all Southwest Boeing 737-700 and
737-800 aircraft were equipped with Row 44 satellite technology that
enables these entertainment offerings/services. This milestone
represents nearly 75 percent of allSouthwest aircraft, which
completes the retrofit installations.
Moving forward, all new deliveries and AirTran conversions will
enter service with Row 44 technology installed.
WiFi
service can be purchased for $8 a day, per device including stops and
connections. Customers do not need to purchase WiFi in order to
access movies or TV.
Accessing
the Internet, or watching movies
and television is simple. Customers use their WiFi-enabled
device onboard any Boeing 737-700 or 737-800 aircraft, connect to
"southwestwifi," and launch their browser to be directed to
the inflight entertainment portal. From the portal, Customers
are able to select WiFi, movies, or television. The portal also
provides free access to a flight tracker, shopping, and
games. With Row 44 satellite technology, connectivity continues
to work over bodies of water so Customers remain connected all day,
no matter where they travel.