One-third
of business travelers surveyed said they will travel more
in 2013 than in 2012 and 50 percent said they would be traveling more
compared to two years ago. The survey also highlighted
severaltrends in business travel
including membership infrequent
flyer and hotel
loyalty programs, loyalty to hotel chains and
airline alliances, and a greater emphasis on staying healthy when
traveling.
The survey was
conducted during the last quarter of 2012 in association with
FlyerTalk, the world's largest online travel community, and polled
1,349 frequent business travelers.
Other
key findings of the survey include:
- Hotels
and airlines need to do far more to ensure a
more consistent experience for travelers, as 83 percent of hotel
guests and 77 percent of airline passengers say their experiences are
inconsistent.
- Business travelers
are more loyal to airline programs than they are to hotel
loyalty programs. Almost 80 percent said they would fly
with a preferred airline or alliance even if a flight were not
as convenient,
compared to the 58 percent who said they would stay at a
less-conveniently situated hotel in order to stay at a particular
brand.
-
Wi-Fi impacts buying decisions. One quarter of survey respondents
say that the availability of in-flight Wi-Fi impacts their choice of
airline and flight while 73 percent say that they look for free Wi-Fi
when selecting a hotel.
