The third annual Internova PLUS event once again brought together top luxury travel advisors and industry leaders for an exclusive and forward-thinking experience. Hosted by Internova Travel Group, a global leader in travel services, the invitation-only event took place from January 27-30 at the historic Vinoy Resort & Golf Club in St. Petersburg, Florida.
As a key event in the luxury travel industry, Internova PLUS welcomed 125 elite travel advisors selected from Internova’s distinguished brands—ALTOUR, Global Travel Collection, Nexion Travel Group, and Travel Leaders Network. Chosen based on their expertise, achievements, and growth potential, these advisors collectively represent over $500 million in luxury travel bookings. They were joined by 125 high-end travel suppliers, including luxury hotels and bespoke tour operators, fostering a dynamic environment for networking and collaboration.
A Grand Opening and Industry Insights
The event kicked off with a lively poolside reception featuring synchronized swimmers, setting the stage for an engaging experience. During the business session, Saint Petersburg Mayor Ken Welch welcomed attendees, while Internova CEO J.D. O’Hara joined a candid discussion on the future of luxury travel. “What we’re building here is something truly special,” O’Hara remarked, emphasizing Internova’s ongoing expansion and influence in the luxury sector.
Giving Back with Purpose
This year introduced a philanthropic component: Giving It Back & Paying It Forward. Instead of traditional event giveaways, attendees directed donations to one of five charitable organizations. The Los Angeles Fire Department received nearly half the nominations, with contributions also going to the American Red Cross, Internova’s Family Bonds Foundation, and two local charities—underscoring the event’s commitment to community impact.
A New Standard for Industry Engagement
Internova PLUS set itself apart with innovative networking opportunities. Attendees participated in personalized one-on-one meetings with key partners and engaged in cultural and outdoor activities across the destination, allowing for meaningful connections and valuable industry insights.
One of the most well-received elements was the Think Tank sessions, where advisors and suppliers collaborated on critical industry topics in an intimate setting. The event also fostered relationships through informal family-style dinners and concluded with a grand gala celebration.
With a unique mix of collaboration, insight-sharing, and purpose-driven initiatives, Internova PLUS 2024 reaffirmed its role as a premier event shaping the future of luxury travel.
Tags: Florida, St. Petersburg, Internova PLUS 2024, luxury travel advisors, Internova Travel Group
