Escorted tour specialist Newmarket Holidays’ new Premier Collection offers travellers a choice of seven carefully curated premium tours all providing a more intimate and slower-paced travel experience. With group sizes capped at 24, the tours showcase unique, characterful and luxury boutique accommodations alongside lighter-paced itineraries to maximise enjoyment and comfort.
The collection includes four of the operator’s existing award-winning itineraries alongside three recent additions added for 2025-26. From discovering grand palaces in India to safaris and exploring the historic and luxurious hotels of the Iberian Peninsula, these journeys are designed to appeal to customers seeking a dream wish-list escape.
Newer tours in the collection include The Majestic Cities of Andalucía – exploring southern Spain’s most enriching Moorish capitals whilst staying in exceptional hotels with great access to renowned landmarks, and On Safari in South Africa – Luxury Safari Plains with Mauritius – which offers five-star comfort and luxurious tented camps in the South African bush for travellers as they chase the ‘Big Five’ through the savannah ahead of a rejuvenating Mauritian beach escape.
Commenting on the new collection, Verity Rice, Newmarket Holidays’ Director of Product, Purchasing & Operations, said: “We’re thrilled to announce the launch of our new Premier Collection, a meticulously curated selection of seven tours that showcase an assortment of premium wish-list itineraries.
Crafted in response to the demand of small group touring, with an emphasis on unique accommodation, and ample time to savour each destination, our Premier Collection gives customers more choice when it comes to their holiday experience. By introducing this exceptional range of tours, we also aim to expand our market reach, distinguish ourselves from competitors, and bolster our product offering.
For travel agents, these tours will attract a wider range of customers, particularly in terms of the smaller groups, the handpicked boutique accommodations ideally situated to explore local highlights and the more leisurely pace of the itineraries. The two brand-new premium safaris should prove to be particularly popular given the ongoing success of our existing African safari products.”
Richard Forde, Head of Trade Sales & Partnerships added: “The launch of our Premier Collection gives agents a new angle for customers who are after a smaller group and a slower pace. The hotels have been chosen for their unique character, location and quality, which is another selling point agents can highlight.”
Full list of Premier Collection tours:
- Pousadas of Portugal
- Historic Paradors of Hidden Spain
- Paradors and Pousadas of Spain & Portugal
- India’s Rajasthan – Grand Palace and Historic Fort Stays
- The Majestic Cities of Andalucía (new for 2025-26)
- On Safari in South Africa – Luxury Safari Plains (new for 2025-26)
- On Safari in South Africa – Luxury Safari Plains with Mauritius (new for 2025-26
