BOSTON - "Traveling for business or pleasure?" That question is increasingly something from the past. At least that's the case with the much-courted millennial travel demographic, which is driving the trend of mixing the two and giving rise to the inevitable term "bleisure travel."
"Over the past few years, we've noticed a substantial spike in business travelers requesting info and on what to do in the area for fun," explains Boston Corporate Coach President and CEO Meir Waizman. "We require all our chauffeurs in the more than 500 locations we service across the globe to know about things these travelers can do between their meetings and after their work is completed."
Bleisure travel is a buzzword for travelers; particularly millennials keen on achieving a work/life balance. Recent surveys suggest there has been an upsurge of interest in taking hybrid business-leisure trips that help achieve the traveler's professional goals alongside relaxation and fun.
The advent of modern connectivity has allowed the concept of working while on vacation to seep into popular culture. Today, it's easy to connect to the office while the traveler is on vacation. Equally, he or she can add leisure time to that next business trip.
With the rise of millennials taking business trips, it's important that companies like Boston Corporate Coach adapt their service to the bleisure travel trend. Want to visit a museum after a meeting? How about dining at one of the area's best restaurants? Boston Corporate Coach chauffeurs can even give bleisure travelers ideas on where to hike in the area, the best place for a little shopping therapy and, of course, those hidden jewels that only locals know about.
Boston Corporate Coach is the industry leader in chauffeured transportation. Although it's a global company, it takes every measure to provide customers with comfortable, safe, reliable chauffeured services with a fleet of vehicles that can accommodate any travel need and any number of travelers.
