11.000 people cast their votes over the December 1-3 weekend for the destinations that they want to fly. Swedes, Norwegians and Danes alike put the US high on the list but the top city in the list is different for each country.
SAS asked its 11.000 customers to vote and Swedes selected Tokyo, while Norwegians selected Alanya, Turkey, followed by Tokyo. Danes selected New York followed by Tokyo.
“It’s been exciting to see which destination our passengers want in our popular Now or Never campaigns. We have a long history of flying Scandinavians to Tokyo to experience everything the city has to offer, from food, people and an exciting history of skiing close by that people are increasingly discovering,” says Fredrik Henriksson, Director Media Relations SAS Sweden.
At the same time, old favorites like New York and Miami – which SAS recently started flying to from Stockholm as well – came high on the list along with London, Alicante and Malaga.
“Malaga is another favorite that has something for all ages. There are excellent golf courses in the region and skiing in the Sierra Nevada is another reason to go there. Sun and snow only a few hours away appeal in the winter season,” Henriksson says.
Top Ten – Sweden
| Top Ten – Norway
| Top ten – Denmark
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Check out the offers!
- Now or Never Sweden: https://www.sas.se/erbjudanden/now-or-never
- Now or Never Norway: https://www.sas.no/tilbud/now-or-never
- Now or Never Denmark: https://www.sas.dk/tilbud/now-or-never
About the Now or Never campaign
Under its Now & Never concept, SAS passengers are offered flights to selected destinations at a special campaign price every Thursday from 6pm to midnight (December 7 it is extended to last from 12 noon to midnight). The travel period is from 1 January to 30 April for all destinations.
