2017 travel trends report from Novasol: Spain hits top spot with Germany and Croatia named rising stars
Spain Balearic Islands
Booking data at Novasol, Europe’s largest provider of self-catering holiday homes has revealed that whilst Spain reigns this year as the most popular holiday destinations for British travellers, Croatia has become a major tourist spot for sun-seeking Brits.
Overall, bookings at Novasol, which has seen a significant year on year growth of 20%, reveal Spain and its islands remain most popular destination overall this year with Novasol witnessing a significant rise in bookings of self-catering holiday homes, up 35% on the previous year.
However, according to booking data, Croatia, which has been tipped by many to become a popular hot spot for British tourists is the second most popular destination and is also one of the fastest growing destinations overall, with bookings up a massive 44% on last year.
Croatia takes second spot from France, pushing the world’s most popular holiday destination, which welcomes more than 80m travellers from around the world to its shores each year back into third place.
Denmark is the fourth most popular destination, with the Scandinavian gem proving more popular than ever, with Novasol reporting a year on year increase in sales of 26%.
Italy, completes the list of the top five most popular destinations, with bookings up by a quarter this year.
Top five most popular self-catering holiday destinations:
Fastest growing destinations Germany is the fastest growing destination overall with bookings of self-catering holiday homes up a staggering 76% on last year with Croatia in second place. Along with claiming fourth spot overall, Denmark is also a rising star for the future with bookings up 26%.
Alex Stuart, General Manager at Novasol UK comments: “Holiday homes in Spain are proving more popular than ever this year with many more people enjoying the freedom this gives you. However, Croatia has been tipped to become a major destination for sun-seeking Brits over the past few years and our surge in bookings suggests the country may be becoming a top destination amongst British holidaymakers.”