
SPRINGFIELD, MO—Best Western Hotels & Resorts held its second Vib groundbreaking here.
Ron Pohl, SVP, brand management for Best Western Hotels & Resorts, and Terry Porter, chairman, board of directors, gathered with Springfield Mayor Robert Stephens and Elliott Lodging’s Gordon Elliott for Thursday’s ceremony.
According to the company, the Vib prototype is cost-effective to build and operate, and includes a flexible floor plan for new-build opportunities or design repurposing. Upon completion in 2017, hotel amenities will include free WiFi, grab-n-go stations with premium food and coffee, a bar, a fireplace, a 700-sq.-ft. Zen zone, gaming pods and a fitness center, among others.
“We’re always selective in our new-builds and this is the type of development we’ve been looking to bring to Springfield,” said Elliott. “The hotel should serve as a stimulant for the area—helping with additional development and bringing the business traveler and Millennial to our city.”
In addition to the Springfield Vib, Best Western Hotels & Resorts has Vib projects under development in Miami; Los Angeles; Staten Island, NY; Seoul, South Korea; and Vientiane, Laos, and is actively negotiating deals in key U.S. cities, including Atlanta, Charlotte, Dallas, New Orleans, Scottsdale and San Diego.