 |
Mohamed Awadalla, CEO, TIME Hotels receives CSR Label
award from Hamad Buamim, President & CEO, Dubai Chamber.
|
UAE-founded hospitality company the
only hotel group to be recognised for its CSR commitment in 2015
UAE-headquartered hospitality company,
TIME Hotels Management, has added to its growing list of accolades with the
Dubai Chamber of Commerce & Industry (Dubai Chamber) CSR Label Award for
2015.
Launched in 2010 to reward corporate
commitment to Corporate Social Responsibility (CSR) initiatives, TIME Hotels
was the sole hospitality industry company to be recognised this year.
“We are very much a community-focused
company and this award recognises the team’s contribution towards helping to
build a responsible and sustainable business community in Dubai,” said Mohamed
Awadalla, CEO, TIME Hotels.
“Receiving the
official ‘label’ is effectively a seal of approval from Dubai Government for
TIME Hotels, and also allows us to benchmark our own initiatives against those
of other forward-thinking companies in the emirate, for whom CSR is a core
principle of their overall business strategy,” he added.
The CSR Label is awarded based on
performance scores across seven different criteria including human resources
(training, development, welfare, Emiratisation), client relations, business
development, procurement, environment, health and safety, innovation,
community; with Dubai Chamber also measuring the resulting impact in four key
areas, namely workplace, marketplace, community and environmental.
According to Hamad
Buamim, President & CEO, Dubai Chamber, TIME Hotels scored 68.6% across the
board, which represents outstanding performance against an average Label Award
score of 65.2%.
TIME Hotels community
outreach programme has seen it initiate and take the lead on a number of
projects in Dubai, and internationally, with a corporate mandate to focus on
adding value to people’s lives and the community in general through a combination of cash or
in-kind donations, education and employee engagement activities.
In the workplace, TIME also
demonstrated its commitment to diversity and equal opportunities with employee
learning and development activities designed to maximise individual potential
and strategic contribution to corporate goals, underpinned by performance appraisals
and rewards programme.
The company is similarly committed to
attracting, recruiting and retaining top talent from across the globe;
identifying prospective executives and connecting talent to leaders within the
company.
Health and wellbeing is another TIME
Hotels’ priority, with its 561 Dubai-based employees enjoying access to a
tailor-made Wellness Programme that includes stress management, top-to-toe
physical health advice and support, and nutrition counseling, which is linked
to the company’s innovative Slow Food initiative. The company also sets clear
targets and KPIs to reduce sick leave absenteeism and lost workdays as well as
manage healthcare costs.
In the Dubai marketplace, TIME has
worked ceaselessly to establish strong partnerships with clients, businesses
and suppliers, with CSR and sustainability goals front of mind, supported by
formal processes.
The group has been a market leader in
environmental initiatives and, as a Green Globe-certified company, was also the
first hotel company in the region to launch a highly successful carbon offset
accommodation programme.
Dubai Chamber has a total of 186
companies enrolled under its CSR Label programme, with just 16 received the
award this year to be recognised for their individual efforts.
