SINGAPORE - Hotelbeds announced at the Arabian Travel Market that it has taken the exciting step of making long term commitments at selected properties in gateway cities across the Middle East, Turkey and Africa.
This innovative way of growing Hotelbeds' hotel portfolio decreases the financial risk for its hotel partners, breaking from the traditional net or commissionable rate contracting models, and presents an alternative distribution model to hoteliers. It also provides Hotelbeds' customers with real time and translated hotel contents with very attractive margins. On a year-to-date basis, Hotelbeds has signed three times as many preferential and protected deals in comparison with the same period in 2014, reaching over 150 new agreements in the Middle East, Africa and Turkey.
In words of Carlos Munoz, Managing Director of Hotelbeds: "META is one of our fastest growing regions around the world and these agreements are just another proof of our commitment to it. With this new formula for the region we aim to provide our clients with flexible high margin and an exclusive hotel portfolio, while offering a truly long term, consistent and guaranteed revenue stream to property owners, as well as the opportunity to form preferred partnerships with a leading distribution channel like Hotelbeds."
After a very successful 2014, the Middle East and Turkey maintain the upward trend as popular destinations. Turkey stands out as the most visited country in the area, followed by the United Arab Emirates and Qatar. Istanbul, Dubai, the Turkish Coast, Doha and Abu Dhabi are the preferred destinations for travellers.
