Which are the top travel destinations on social media campaign?

It’s not wrong to say that the new-edge tourists forge a connection with a particular destination through the social media. Comparing metrics across companies and travel sectors provides an intelligent measure of real-time competitive edge. This top 10 list of the various tourism destinations on social media takes into the account performance on an absolute basis, as well as relative to within a company’s specific industry.

Considering all the benefits that social media can provide it has all the attributes that will be helpful in marketing and management of tourism. Right from soliciting the endorsements till reaching out to new visitors, viz potential customers, social media in tourism is the smartest way to enhance and monitor tourism experience in today’s world.

Name		Twitter Follows	Facebook Likes	Youtube Video Views	Instagram Followers
Tourism and Events Queensland		70,833	1,151,426	2,555,380	79,967
Walt Disney World Resorts		846,582	14,598,861	174,955,632	593,694
Tourism Australia		162,676	6,073,250	18,697,848	874,879
Travel Alberta		127,292	216,247	6,408,404	65,109
Visit Philly		80,543	410,111	672,897	19,994
U.S. Department of the Interior		226,736	66,925	682,158	346,551
Visit Florida		80,729	627,259	12,277,888	8,027
Pure Michigan		125,845	693,530	4,238,467	124,397
Discover Los Angeles		80,338	1,133,951	1,529,635	40,501
Travel Oregon		43,376	288,002	4,402,381	32,793

Statistics courtesy: skift