Seychelles destination company awarded Local Label by Thomas Cook

It is confirmed that Mason’s Travel in the Seychelles has been awarded the Local Label by Thomas Cook for their Praslin/La Digue excursions. Mason’s Travel is an inbound tour operator and affiliated partner of Thomas Cook.

  

Nicole St.Ange, the Group Branding&Communications Manager at Mason’s Travel in the Seychelles, told the press, “This is a great

achievement for Seychelles and Mason’s Travel as it highlights Mason’s Travel’s continuous effort in promoting the Seychelles local traditions and the great lengths Mason’s Travel goes to for the protection of the Seychelles environment.” Promoting the Seychelles’ local tradition and culture was a key point adopted at the mid-year marketing meeting organized recently by the Seychelles Tourism Board. It was at that meeting that the island’s Minister responsible for Tourism and Culture declared that tourism was now culture and experience and no longer just sun, sea, and sand. More of the island’s hotels and resorts are now joining the call made by the Minister and Seychellois Creole cuisine is being served to visitors to music played by the island’s musical bands.

The Local Label by Thomas Cook comes just days before the first edition of the Praslin Culinary and Arts Fiesta where effort is being made to see traditional cooking given more importance and where for the first time the kernel of the endemic Coco-de-Mer double nut will be served to visitors. The Coco-de-Mer grows primarily on the island of Praslin and its dried kernel which was being exported in large quantities to China is believed to possess aphrodisiac qualities.