Hilton Worldwide rolls out nearly 4,000 hotels on Expedia Traveler Preference Program

BELLVUE, WASH. – The Expedia group announced that Hilton Worldwide has enabled nearly 4,000 hotels on the Expedia Traveler Preference (ETP) program. These hotels now offer travelers choice on how they would like to pay for their reservation, either at the time of the booking or at the time of stay.

“This innovation from Expedia’s ETP program will give us access to a wider pool of potential guests,” said Eduardo Schutte, senior vice president of the Global Sales Services & Distribution Group at Hilton Worldwide. “Expedia Traveler Preference is a simple yet effective offering and we are delighted by the additional demand that we believe it will bring to our hotels.”

In addition to Hilton Worldwide, other global brands that have rolled out ETP properties broadly include Accor and Marriott International, with about 1,500 and 3,000 properties live on the program respectively.

“We are thrilled with the enthusiasm that Hilton Worldwide has shown for ETP,” said Melissa Maher, senior vice president of the Global Partner Group at Expedia. “Hilton has been the largest ETP rollout yet, and we see their commitment as a big endorsement of the value of the program.” -